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Bronx, New York, United States

3.14.2009

My Ass

You'd think that the ever so popular quote "Sex Sells" would apply perfectly to the new Armani Exchange ad but in this situation sex was the main thing being sold. Don't misunderstand me please; I'm a huge advocate of marketing things out of proportions to get the consumers attention instantly, but the team over at Armani Exchange took this just a tad too literal. The gagger is that it was denied a billboard due to the amazing ass in the background not the over exposed boobs or the obvious "fuck me right here right now!" innuendo. Thats shade!